Web users often land on inactive or abandoned registered, non-trademarked domains. When they do so, they have a random chance of stumbling into a RIWI survey or ad test. The user can choose to participate, while remaining anonymous.
The respondent’s country, region, or sub-city level is auto-detected with precision to deliver the appropriate translated survey or message test to the population of interest.
Collected data are delivered to the client on a continuous basis via an interactive and secure Web-based dashboard. Correlations of significance are detected, and all unweighted and weighted data are provided for validation.