We specialize in helping researchers quickly and effectively reach niche audiences and respondents in hard-to-reach geographies. No matter the challenge, we will work with you to supply the right respondents for quality data you can trust.
RIWI recruits survey respondents using a variety of river and panel methods including our proprietary web-intercept technology, automated sampling, RDD, and via our panel partners. Our array of sample solutions allow for blending and customization to optimize recruitment based on your target audience and methodology. We provide sample for surveys requiring insights from global citizens, consumers, business professionals and healthcare respondents worldwide.
Integrate your survey design tools with RIWI to leverage our sampling solutions and accelerate recruitment and launch. Whatever your question, we have sample solutions and methodologies, ranging in incentives and anonymity, to help you get the answers you need. Check out RIWI’s answers to ESOMAR’s 28 questions here.
- ACCESS ALL VOICES IN EVERY COUNTRY
2+ billion diverse interviewees and counting, across 229 countries and territories - REACH NICHE AUDIENCES
Consumers, Business Professionals, Patients, Hard-to-Reach Citizens, and more - RAPID RECRUITMENT
Fast and effective sample sourcing designed to support quick-turnaround projects
- SAMPLE SOLUTIONS TAILORED TO YOUR PROJECT
Work with us to select and design recruitment methodologies optimized for your research - PRIVACY SECURE
100% GDPR compliant with options for complete participant anonymity - INTEGRATE WITH EXISTING TOOLS
Use your existing tools while leveraging RIWI’s sample solutions
How We Recruit Sample
Interested in mixing methodologies for a balanced sample or to validate an existing data set?
Blend any of the solutions below for custom sampling.
Web Intercept Sampling
Optimal for diverse sampling, web intercept technologies (including RIWI’s peer-reviewed Random Domain Intercept Technology (RDIT)) allow us to reach as varied an audience as possible online. Web intercept sampling solutions can accommodate a variety of projects and meet a range of complex requirements. Sampling can be anonymous, collect PII and be incentivized or not, depending on your research needs. Researchers benefit from real-time sample fulfillment tracking and response updates.
Web intercept sampling is designed to reduce self-selection bias, social desirability bias, acquiescence bias, and coverage bias, the resulting data is high-quality and geographically representative. This sampling solution is particularly important for researchers exploring sensitive topics or hard-to-reach populations such as those in censored geographies or remote areas.
Programmatic Sampling
Programmatic sampling provides instant and 24/7 access to deeply profiled, high-quality data on a global scale using cutting-edge technology. Agencies who opt for programmatic sampling have seamless access to targeted respondents, smarter and faster than ever before. RIWI’s system completely automates the respondent-survey matching process, allowing researchers to reach target groups at a massive scale, reducing costs, increasing efficiency, and reducing errors in data retrieval and transmission.
Like our web-intercept solution, respondents are not asked to sign up or download any apps or tools. Recruitment takes place directly on respondents’ phones via the apps where they spend most of their time. Those who choose to participate are incentivized immediately with in-app currencies or rewards and maintain their anonymity throughout.
Panel Sampling
Ideal for research projects requiring targeted or representative samples that can be filled using quotas, panel sampling also provides opportunity for repeat surveying. Researchers looking for in-depth insights or detailed qualitative responses benefit from higher response rates due to respondents being incentivized. Panel sampling can be anonymized or include PII, depending on research goals.
B2B Sampling
For organizations and researchers seeking insights from profession or industry-specific individuals, RIWI’s B2B sampling solution spans a variety of sectors. Researchers can reach profiled and segmented audiences for both qualitative and quantitative survey fulfillment. RIWI’s B2B sampling solutions provide assurance that your research and incentives are directed toward qualified individuals.
Random Digit Dialling
Ideal for population studies requiring probability sampling, random-digit dialing (RDD) allows researchers to randomly reach a sample of individuals or households. Phone/mobile numbers are randomly generated then called to request participation in voice-administered surveys. Those looking to target specific geo-populations can leverage RDD to quickly and efficiently access sample and disseminate surveys.
Mixed Methodology Sampling
There are advantages and disadvantages to all sampling methodologies. At RIWI, we are dedicated to helping you source data you can trust, which can sometimes require blending our sampling solutions. By mixing sampling methods, researchers can benefit from the benefits of multiple methods while reducing the impact of biases and limitations of individual methodologies.
Certain populations and demographics can be more challenging to access. When scale is important to your research, blending methods like RIWI’s web-intercept sampling with our traditional panel samples can provide a higher quality and complete data collection strategy.
RIWI’s team of experts will work with you to understand your sample and end-data requirements to recommend a custom sampling solution for your project.