Changing focus for Manufacturers: Data, AI, and New Channels
A new survey of manufacturers reveals an industry grappling with complex data, AI opportunities, and an ongoing push to capture digital revenue.
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Understand data trends so you can set yourself up to compete and exceed competitors.
A new survey of manufacturers reveals an industry grappling with complex data, AI opportunities, and an ongoing push to capture digital revenue.
According to the decision-makers in manufacturing surveyed, they are experiencing an organizational focus on revenue growth, comparatively high AI-integration, and challenges from utilization to security and integration when tackling the backbone of their business: data.
📈 Learn from survey insights:
✔️ 76% of manufacturers are focused on growing revenue (9% plan to stay the course)
- 52% of manufacturers looking to drive revenue through new channels (34% will rely on organic growth)
✔️ Data is critical for insights, action, and growth, but manufacturers are challenged with:
- Organizational disconnect: only 48% of respondents consider that their data strategy and their corporate strategy are very aligned
- Too many data streams: connecting disparate data sources (30%)
✔️ AI is integrated, with room for more:
- 50% use AI to generate predictive analytics
- 43% leverage AI for data quality
- 40% leverage AI for creating and managing data policies (9% over the average surveyed)
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Details
According to the decision-makers in manufacturing, they are experiencing an organizational focus on revenue growth, comparatively high AI-integration, and challenges from utilization to security and integration when tackling the backbone of their business: data.
In this webinar, we’ll discuss what these trends mean for manufacturers, the opportunities for a focus on revenue, getting a grip on complex data challenges, de-risking and integrating AI.
What You’ll Learn 👇
✔️ The changing landscape for manufacturers: what’s surprising (and what’s not)
✔️ How to understand revenue lifecycle management
✔️ Building an integrated data engine
✔️ Understanding AI for manufacturing and revenue growth